VertaaUX
Building a real-time, predictive UX intelligence engine delivering one-click audits for usability, accessibility, and conversion.
Process
Research & Strategy
- UX audit methodology
- Competitive analysis
- User research
- Market positioning
AI Model Development
- Predictive models
- Scoring algorithms
- Validation testing
- Performance optimization
Brand Identity
- Logo design
- Visual language
- Brand positioning
- Identity system
Product Design
- UI/UX design
- Interaction patterns
- Dashboard design
- User flows
Why This Matters
UX Audits Are Slow and Subjective
Most digital products fail because the experience is confusing, unclear, inaccessible, or unoptimized. Traditional UX audits are slow, expensive, manual, and often inconsistent.
VertaaUX compresses that timeline into seconds, delivering actionable UX direction without heavy consulting overhead.
The Approach
AI-Driven UX Analysis
The technical foundation combines predictive modeling with real-time analysis, running 91+ automated checks in 40-90 seconds. This is 25x faster than initial performance targets, with simple sites completing in just seconds.
The hierarchical AI system coordinates specialized agents for each audit dimension, producing severity-weighted findings that help teams prioritize by business impact rather than arbitrary severity levels.
The VertaaUX product delivers one-click UX audits with instant insights.
How It Works
Seven Audit Dimensions
The engine analyzes pages across seven key dimensions: usability scoring based on Nielsen heuristics and cognitive load, clarity analysis including visual hierarchy and CTA effectiveness, information architecture assessment, and full WCAG 2.2 accessibility compliance checking.
Each dimension produces a 0-100 score with severity-weighted findings, enabling teams to prioritize fixes by impact. The hierarchical AI system coordinates 15+ specialized agents to deliver comprehensive coverage that would take human reviewers days to complete.
Brand Identity
Visual Language for UX Intelligence
The mission is to make world-class UX accessible to every team. The brand identity needed to communicate trust, precision, and intelligence while remaining approachable for teams without deep UX expertise.
The goal is to establish a UX Score the industry can adopt, similar to PageSpeed for performance or Lighthouse for accessibility. The visual language reflects this ambition with a clean, data-driven aesthetic.
Product
Dashboard Experience
The interface prioritizes clarity and speed, presenting complex UX data in an instantly scannable format. Users can run guest audits without creating an account, or sign in to access audit history, shareable reports, and team collaboration features.
Enterprise plans include SAML SSO, multi-tenant support, API access, and developer documentation for integration into existing CI/CD pipelines and quality assurance workflows.
Product presentation mockup
Key Metrics
Results & Impact
Building the Future of AI driven UX Assessment
VertaaUX.ai launched in 2025 and is now in production. The platform combines comprehensive brand identity design with an AI-powered UX intelligence engine that delivers 2x higher accuracy than industry benchmarks and completes audits 25x faster than original performance targets.
With 91+ automated checks across seven audit dimensions and WCAG 2.2 compliance testing with less than 5% false positive rate, the platform democratizes UX expertise for teams without dedicated specialists. Enterprise customers benefit from SAML SSO, API access, and GDPR- compliant data handling.